Hi friends,
 
As we continue to develop our technical abilities, I thought it might help to have a basic understanding of what social media is doing for us.  One of the free things you can do to help more folks find SCF is to like and share the things we post to social media.  
 
In very general terms, a like/share tells the social media platform that the post is worth promoting--the fact that you've given it attention means it has value--and so, the more people like it, the more people the algorithm (the brain of social media) will show it to.  A like/share will also teach the algorithm what kind of content you like, and help you see our things more immediately, instead of when you happen to go looking for us.  A like/share tells the algorithm that SCF is important.
 
What this means for us is that when no one likes/shares our posts, nobody outside us sees them.  A good example is our two Facebook posts on September 26.  We posted a picture from Pride which got a total of 12 likes/shares, which pushed our post out to 350 people.  Later that day, we posted the homily video from that weekend which got 0 likes and shares, so only 24 people saw that post.  Though we don't need to be hung up on numbers, this is a good illustration of the power you have to help us reach folks.
 
That said, I'm not suggesting you like/share stuff you don't find meaningful or genuinely useful.  But, when we're doing things that you think matter, and that you want people to know about, please get excited and share it!  We want the people who are looking for us to be able to find us, and if that means they stumble upon us because the social media algorithm pushed them into us for free...then I say yay.
 
Speaking of tech stuff, one of our keynote speakers at Synod this weekend talked a lot about how to do church tech well.  Join us this weekend at Mass as your Synod delegates share what they learned and reflect on their Synod experience.  As good as it was to get to see more of the ECC, I missed you all last weekend, and am looking forward to seeing you on Saturday!
 
Peace,
Pastor Maggie